Should Hoka eventually break through at a Major marathon, a stage overwhelmingly dominated by the likes of Nike and Adidas, ...

LeBron James faced a career-defining decision between Nike, Adidas, or Reebok. Reebok nearly secured him with a $10 million ...

The L.A.-area company is on track to increase sales to $10 billion by 2026, using a product and marketing strategy focusing ...

Retail: Incoming Nike CEO Elliott Hill says that he could benefit from following Adidas CEO Bjorn Gulden's strategies and ...

When it comes to shoes, especially gym shoes, only one name is generally considered the best these days: Nike. While it might ...

Apparently, it does not end with them. The fallout radius of the Blake Lively and Justin Baldoni legal battle continues to ...

Nike launched fewer running shoes in 2024 than competitors like Brooks and Asics. It's going to have to catch up this year.

Welcome to SNX DLX, your weekly roundup of the best sneakers to hit the internet. Nike’s release strategy this year is an ...

Shoe company has focused on comfort over cool—‘we’re just a different player.’ ...

La Flame's latest project with the Swoosh is joined by more from Sandy Liang x Salomon, CLOT x adidas, JJJJound x New Balance ...

Damian Lillard is continuing to make a name for himself with the Milwaukee Bucks, this time with an off-the-court milestone.

Lebron James’ latest Nike sneaker — the Lebron 21 — is a ... basketball shoes that we’ve used recently is the AE 1 from Adidas and Timberwolves superstar Anthony Edwards.