Four years after the Heat’s ultra-successful Vice campaign came to an end in 2021, the team announced Thursday morning that ...

The Heat Vice license plate ranks the No. 2 seller for Florida specialty license plates. The Vice revival comes in the wake of schools such as Florida International University and teams such as the ...

Miami Heat forward Jimmy Butler models the team ... making up about 40% of total team retail revenue. — The Heat Vice license plate ranks the No. 2 seller for Florida specialty license plates.