Hot sauce brand Texas Pete has named McKinney as its creative and media agency of record following a competitive review. The ...

Larry Light, a former McDonald’s marketing leader who died last month, pioneered brand journalism, a less precious way of ...

World Wildlife Fund’s animated climate change ad draws praise and WNBA is poised to cash in big with next media deal—plus Bud ...

Predictions from 20 influencer marketers for the biggest industry trends they expect to see over the next six months.

Are you a print subscriber? Activate your account. 20 min 3 sec ago By Brian Bonilla - 1 hour 53 min ago By Ad Age and ...

In this video conversation with Ad Age, LG Ad Solutions’ Keith Norman discusses how the massive shift to streaming TV will ...

The hiring back of Brian Lesser is largely well received, but insiders say he still joins a holding company mired in politics that have held previous leaders back from effecting change.

Former InfoSum CEO Brian Lesser is taking over as GroupM’s global CEO, WPP announced Wednesday. The long-time proponent of ...