Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 29 through Monday, December 2 in

Most iPhone deals in the U.S. are through carriers and require a trade-in or adding a new line. You can read our best Black Friday iPhone deals roundup for more information. Amazon, iPhone 14: £549 (£50 off, RRP now £599)

Apple Watch has cultivated a stellar reputation in the smartwatch category — and the new Series 10 comes with some cool new upgrades — while brands like Fitbit have dominated the fitness tracking space.