LeBron James has built an impressive portfolio of ... James has a long-running relationship with the brand, working with Sprite since 2003, before James played his first professional game.

Sprite celebrates LeBron James with user-generated elaborate handshake videos Coca-Cola is tapping into the frenzy surrounding basketball player and Sprite brand ambassador LeBron James and his ...

"Sprite 6 Mix by Lebron James." But in 2021, six years after Coca-Cola's 28-year reign as the official food and beverage partner of the NBA came to an end, James followed the league's lead and ...