Long-feared ‘ad eraser tool’ is rebranded to ‘Distraction Control’ as Apple embraces generative AI with ChatGPT built in.

Long-feared ‘ad eraser tool’ is rebranded to ‘Distraction Control’ as Apple embraces generative AI with ChatGPT built in.

Having generated over $866 million within weeks of its release, the Chinese game's success offers key insights for marketers ...

In March, Starbucks’ former global CMO, Brady Brewer, was promoted to CEO of Starbucks International, and the company ...

Group M veteran to join competitor group in October. Unlimited access to Campaign Asia-Pacific content* including its archive ...

EBay has appointed Dentsu’s iProspect as its global media agency following a competitive review. Campaign previously reported that incumbent EssenceMediacom and Havas Media Network also pitched for ...

The former CMO of Nestlé Greater China joins Mondelēz China as vice president, marketing and growth, replacing Zhu, who ...

Affiliate and influencer channels were once treated separately, managed by different teams. However, brands are now realising the benefits of integrating both to drive full-funnel results, opines ...

As the Paralympic Games unfold, brands are redefining their messaging to showcase Paralympians as elite athletes, not just participants.