Carlsberg’s swoop for Britvic has formed part of “beyond beer” strategy, launched in 2022. The plan involved expanding into soft drinks, cider and alcohol-free beer markets. Carlsberg said ...
A competition watchdog has begun an investigation into Carlsberg's £3.3bn agreement to buy soft drinks company Britvic, best known for Robinsons squash and J2O. The Danish brewer said it wanted ...