The sidestamp found on the golf ball serves a number of different purposes. It lets you know what model you’re using, which is especially important for competitions when the one-ball rule is in effect ...

Odyssey has always been a leader in alignment technology, going back more than 20 years with their first 2-ball putter. Now the company is adding another option to their lineup with the new 1/2 Ball ...

My putting has been less than desirable the past few rounds I played, as I was scrambling to see any consistency with the flatstick. But with a little focus and a brand new approach to practicing, ...

Titleist Eliminates Need for This Commonly Used Gadget with New Golf Ball Release originally appeared on Athlon Sports. There are two schools of thought when it comes to using an alignment aid on the ...

As a new golfer, everything feels overwhelming. You’ll hear advice from everyone—friends, instructors, YouTube—a lot of which ...

CHASKA, MINN. — Go ahead, name the fundamentals of a good golf swing. How long did it take until you said alignment? Along with grip and posture, instructors and professionals have long preached ...

Walking along the range at the U.S. Women’s Open at Lancaster, the most popular training aid was obvious. Alignment sticks were everywhere. At one point, there were 19 women hitting balls on the range ...

This spring, Titleist added an enhanced alignment guide to its series of Pro V1 golf balls. At first blush, this may not seem like news worthy of its own story, but it should be. Here’s why. I go out ...

The Lightstick is Coach Ed's favorite training aid that he's been using for decades. He has taught thousands of private students how to build this golf training aid, and now he's sharing it with all ...