Nielsen - Audience Is Everything
WEBA global leader in audience insights, data and analytics, Nielsen shapes the future of media with accurate measurement of what people listen to and watch.
Portal login - Nielsen
WEBLogin to our client portal to access Nielsen’s audience data, analytics and tools that power your impact.
About - Nielsen
WEBNielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what audiences love, we empower our clients with trusted intelligence that fuels action. Leadership. Empowering our teams and clients with expertise. SEC Filings.
The Gauge - Nielsen
WEBTV viewing trends in the U.S. Navigate the TV landscape with precision. Nielsen’s The Gauge TM uncovers how U.S. audiences spend their time watching TV across platforms and media distributors each month. Viewing by platform. Viewing by distributor. Methodology/FAQ.
Nielsen Panels | Nielsen
WEBFor more than 50 years, Nielsen has provided businesses around the world with critical insight into consumer behavior—and our panels make this possible. A panel is a group of people that we’ve chosen to represent a larger group of people. Since it’s not feasible to include everyone in a specific geographic area, like a country or city, we ...
United States - Nielsen
WEBNielsen is a global leader in audience measurement, data and analytics, shaping the future of media in United States.
Competitive Advertising Intelligence - Nielsen
WEBUnparalleled coverage for all of your advertising intelligence needs. Nielsen Ad Intel provides clarity on global competitive advertising activities for both ad spend and creatives for over 90 markets, via a combination of owned and third-party data providers. Our harmonized data taxonomy offers a truly global view of cross-market comparisons.
The Nielsen Annual Marketing Report Hub
WEBThis hub features the latest reports, data and insights related to The Nielsen Annual Marketing Report series. The report is driven by a national survey conducted across 250+ marketers across a variety of industries focused on media, data, technology and measurement strategies. Scroll down to discover how marketers are approaching …
Media Planning Tools - Nielsen
WEBAccess syndicated and custom consumer research that will help you shape successful brand, advertising and marketing strategies. Streamline your marketing process by profiling and activating audiences across digital platforms with the enriched data sets of Nielsen Marketing Cloud. Maximize CPG advertising effectiveness with data to better ...
Insights - Nielsen
WEBDiscover the latest Nielsen insights based on our robust data and analytics to connect and engage with today’s audiences.